LG Electronics (LG) begins shipping its well-regarded LG V30 smartphone to customers in its home country of South Korea this week and will be followed by deliveries to eager customers in North America, Europe and other key markets globally in the days and weeks to come.
The LG V30 created strong interest at this year’s IFA 2017 in Berlin, winning 26 awards, the most for LG at the annual trade show. Audiences praised it for its superb design and range of innovative features with experts predicting it will be the phone to beat when it comes to creating professional-quality content without professional-level complexity.
To best deliver consumers’ preference for big screens in small bodies, LG engineers squeezed a 6-inch, 18:9 FullVision display into a frame that is 8mm shorter and 3mm narrower than its predecessor. Sheathed front and back in tempered glass that curls around its edges, the V30 won accolades for its exquisite look and feel. Weighing in at only 158g, the V30 is the lightest smartphone in the 6-inch and over smartphone category.
“The V30 was designed to help consumers best capture the experiences that make up our life stories,” said Juno Cho, president of LG Electronics Mobile Communications Company. “Its functions and features delight our senses of sight, sound and touch and when it comes to looks, it may just be the most beautiful smartphone we’ve ever developed.”
LG is a leader in smartphone photography, and the V30 extends this legacy. The phone features many industry innovations, including the first F1.6 aperture and glass lens in a smartphone camera, the ability to produce near professional quality movies and videos by shooting in LG-Cine Log format and the smartphone industry’s first OLED display in FullVision format.
The F1.6 aperture lens that highlights the main camera captures more light for brighter-than-ever shots. The Crystal Clear Lens is composed of glass, a material usually only found in higher-end cameras that delivers more accurate colours and crisper images than traditional plastic lenses.
As a video capture tool, the V30 is equipped with Cine Video mode to make anyone shoot like a pro. Cine Effect features 15 different presets that emulate genres from romantic comedy to summer blockbuster. And industry-first Point Zoom allows one to zoom in on any subject in the frame, not only the centre object. LG-Cine Log saves files while preserving a wide dynamic range and color gamut to allow for more adjustments in post-production. All this, when combined with the QHD+ (2880 x 1440) OLED FullVision display, offers faster response times and minimizes afterimages for the ideal Google Daydream VR experience.
Additional details including price and exact date of availability will be announced locally in each market.
1 sRGB is the colour space created by HP and Microsoft for use as a reference standard on monitors, printers and the internet since 1996.
2 DCI-P3 is a colour space proposed by the Digital Cinema Initiative (DCI), a group led by major Hollywood movie studios, mainly used as a standard for measuring the richness and accuracy of color expressed in movies.
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 77,000 people working in 125 locations around the world. With 2016 global sales of USD 47.9 billion (KRW 55.4 trillion), LG comprises four business units ― Home Appliance & Air Solutions, Mobile Communications, Home Entertainment and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2016 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.
About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is a global leader and trendsetter in the mobile and wearable industry with breakthrough technologies and innovative designs. By continually developing highly competitive core technologies in the areas of the display, battery, camera optics and LTE technology, LG creates handsets and wearables that fit the lifestyles of a wide range of people all over the world. LG is seeking to provide a playful mobile experience that extends beyond the scope of traditional smartphones. For more information, please visit www.LG.com.